Lavinia Hutchison

Lavinia Hutchison

Managing Director | LIVMEDIA

About

Livinia founded The Collaboration Club, a space designed to open dialogue and co-design approaches to regional issues, based on the belief that conversation leads to collaboration, which in turn leads to real solutions.

Her passion for solutions-based journalism, which shifts the focus from problems to the people and approaches responding to them, inspired the ethos of LIVMEDIA, the collaborative communications consultancy she founded in 2017. LIVMEDIA supports regional businesses by delivering strategic, integrated communications and engagement services to help them grow and connect with their audiences.

Over the past two decades, she has developed a deep passion for hyperlocal regional storytelling and community engagement.

She began her media career in 2002 after emigrating to Australia from the North West of England, holding senior management roles across a variety of media sectors, including print, broadcast, and private businesses. She specialized in marketing, communications, and advertising.